SEO Fundamentals | Traian Neacsu

Course Details

Course Lessons

  1. 1 | Keyword Research - ecommerce SEO: 10-hour course 00:04:29
  2. 2 | Keyword Reasearch: Gathering Keywords - ecommerce SEO: 10-hour course 00:03:26
  3. 3 | Keyword Research: Creating Personas - ecommerce SEO: 10-hour course 00:04:37
  4. 4 | Keyword Research: The Buying Funnel - ecommerce SEO - 10-hour course 00:15:26
  5. 5 | Keyword Research: The User Intent - ecommerce SEO - 10-hour course 00:13:07
  6. 6 | Keyword Research: Mapping Intent to Content - ecommere SEO - 10 hours 00:15:45
  7. 7 | Keyword Research: Keyword Strategies - ecommerce SEO: 10-hour course 00:16:27
  8. 8 | Crawl Optimization: Tracking and Monitoring Bots - ecommerce SEO: 10-hour course 00:08:14
  9. 9 | Crawl Optimization: Accessibility - ecommerce SEO: 10-hour course 00:07:33
  10. 10 | Crawl Optimization: Sitemaps - ecommerce SEO: 10-hour course 00:12:22
  11. 11 | Crawl Optimization: Guiding Crawlers - ecommerce SEO: 10-hour course 00:19:05
  12. 12 | Internal Linking: Crawlable/Uncrawlable Links - 10-hour ecommerce SEO course 00:15:50
  13. 13 | Internal Linking: Assesement - 10-hour ecommerce SEO course 00:15:29
  14. 14 | Internal Linking: Nofollow Links - 10-hour ecommerce SEO course 00:07:41
  15. 15 | Internal Linking Optimization: - 10-hour ecommerce SEO course 00:34:19
  16. 16 | Internal Linking: Overoptimization - 10-hour ecommerce SEO course 00:03:18
  17. 17 | Internal Linking: External Links - 10-hour ecommerce SEO course 00:01:42
  18. 18 | Home Pages: Introduction - 10-hour ecommerce SEO course 00:04:35
  19. 19 | Home Pages: Primary Navigation - 10-hour ecommerce SEO course 00:14:38
  20. 20 | Home Pages: Search Fields - 10-hour ecommerce SEO course 00:03:12
  21. 21 | Home Pages: Text Areas - 10-hour ecommerce SEO course 00:02:27
  22. 22 | Home Pages: Marketing & Merchandizing Areas - 10-hour ecommerce SEO course 00:25:09
  23. 23 | Home Pages: Footers - 10-hour ecommerce SEO course 00:09:16
  24. 24 | Listing Pages: Two Types of Listings - 10-hour ecommerce SEO course 00:32:20
  25. 25 | Listing Pages: Breadcrumbs - 10-hour ecommerce SEO course 00:09:40
  26. 26 | Listing Pages: Pagination - 10-hour ecommerce SEO course 00:36:41
  27. 27 | Listing Pages: Infinite Scrolling - 10-hour ecommerce SEO course 00:07:55
  28. 28 | Listing Pages: Secondary Navigation 00:01:37
  29. 29 | Listing Pages: Faceted Navigation - 10-hour ecommerce SEO course 00:46:34
  30. 30 | Listing Pages: Sorting Items - 10-hour ecommerce SEO course 00:06:47
  31. 31 | Listing Pages: View Options - 10-hour ecommerce SEO course 00:04:43
  32. 32 | Product Detail Pages: URLs - 10-hour ecommerce SEO course 00:03:40
  33. 33 | Product Detail Pages: Images - 10-hour ecommerce SEO course 00:18:02
  34. 34 | Product Detail Pages: Videos - 10-hour ecommerce SEO course 00:03:14
  35. 35 | Product Detail Pages: Product Descriptions - 10-hour ecommerce SEO course 00:08:49
  36. 36 | Product Detail Pages: Product variations - 10-hour ecommerce SEO course 00:06:44
  37. 37 | Product Detail Pages: Thin Content - 10-hour ecommerce SEO course 00:01:26
  38. 38 | Product Detail Pages: Product Names - 10-hour ecommerce SEO course 00:05:37
  39. 39 | Product Detail Pages: Product Reviews 00:09:34
  40. 40 | Product Detail Pages: Expired, out-of-stock and seasonal products - 10-hour ecommerce SEO course 00:13:14
  41. 41 | Product Detail Pages: Titles - 10-hour ecommerce SEO course 00:25:34
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    Youtube

    13-07-2024
    e-commerce SEO series: 10 hours of advanced optimization tactics for ecommerce

    This video course evolved from the desire to offer those involved in e-commerce, access to SEO advice in a single place.
    The Internet contains a large amount of information on this subject matter, and the online SEO community is amazing. However, the SEO resources that ecommerce professionals need are widely scattered.
    So, I decided to put everything I researched, learned, and practiced about SEO into this consolidated resource.
    We will start with the foundation of ecommerce and SEO, which is the architecture of the website, and then we will continue with keyword research, which is essential for determining your content strategy. Next, you will learn how to guide crawlers and how to avoid search engine bots’ traps, and then we will explore using internal linking to improve relevance and create strong topical themes.
    We will continue by deconstructing the most important pages for ecommerce websites—the home page, listing pages, and product detail pages—each in separate sections.
    For you to get the most out of this video course it's important to go through the chapters in the order they are listed, without skipping lessons. That is because I will often be making references to concepts and tactics described in previous chapters.